The following is a list of outlets and tools we have to offer our partners that will give them their greatest exposure and get in touch directly with the intended audience within their own environment – school, internet, cell phones / PDA’s, and play.

Team Sponsorships – are a great way to gain obvious exposure.  From branding on the race cars, trailers, uniforms and fire suits, your company can gain a presence where ever the team travels and competes.

Special Edition Sponsorships – CSI can build an event sponsorship so that you can have a day at the races for your company.  We can do a ‘one-off’ wrap on a race car of your choice, arrange for tickets and hospitality and a private pit area for you and your guests to enjoy the event and a championship car to champion for.

College Campus Tour – On behalf of our sponsor, MATCO TOOLS, CSI attends college campus across the US to promote issues such as technology, importance of following rules, anti-street racing messages, team work, determination, careers and following your dreams.  The team has an outstanding AV presentation that can incorporate your message, slot in commercials and keep the viewers attention.  They also conduct mini education seminars on behalf of the products they represent. The team in 2009 will be attending as many as 20 schools.  The schools are within a 60 mile radius of the event they are attending. (See attached schedules) or have been arranged for specially in order to target a specific region.

Sampling – With access to so many youths at the schools and at the events, your company can launch new products and introduce new services and put them right in the palm of their hands.  CSI has several categories available.  There is no better way to reach them than personal interaction.

Television Coverage – The drifting, drag racing and lifestyle events CSI competes are regularly aired on both SPEED Channel and ESPN 2.  This is proven additional exposure for your team.

Magazines and Print – CSI is scheduled for 2009 to be featured in many mainstream magazines such as Performance Audio and Sound Magazine, Wrecked Mag, Carbon8, RIX and Turbo.  Other magazines such as Modified Mag, Drift and tens of others cover events and regularly feature the CSI cars.

Permission Based Marketing – CSI is experienced in building databases on behalf of their marketing partners.  By conducting sweepstakes (In 2007 they gave away a brand new Chevy HHR and a Pontiac G8 in 2008) and having access to e-mails and cell phone numbers they can help you to regularly target potential customers with cell phone blasts and e-newsletters.  In 2009, they will again be working with a manufacturer to deliver a vehicle to a lucky winner.

Static Displays –CSI has displayed on behalf of their sponsors at a variety of designated locations for a myriad of reasons such as brand awareness, team building, employee appreciation. 

Website – CSI is in the middle of building their company website that includes all of the team and vehicle information, but we have also allowed for banner and tower ad space for all of our marketing partners with click through links.  CSI also has a MY SPACE site for their fans to interact directly with team.  The team members write personal blogs and let their fans and readers know exactly what they are up to, where they are going to be and write about personal experiences while on the road.

Audio Visual – CSI is unique in that they have the capabilities in house to develop their own videos and presentations.  Success of these videos was evident during the HHR Sweepstakes where they documented the receipt of the vehicle, the graphics application, the draw and the winner getting the phone call that they won.  CSI has also produced their own videos that are played at the school and can incorporate yours as well.  CSI regularly posts in-car camera and performance videos on YOU TUBE.  This has proven to increase the websites visit to many of our partners’ websites including GMTUNERSOURCE.com.

In Car Camera – CSI produces it’s own in-car camera videos that are launched on CSI websites, GM Racing websites, Honda-Tech (tuner enthusiast site) and YOU TUBE.  CSI has opportunities for company logo placement to take front and center on these videos.

Product Exclusivity – CSI is brand loyal and give all of partners’ product exclusivity to every one of them.

Brand Endorsement – CSI grants permission to all of their marketing partners and sponsors to utilize the driver’s images, team images and race car images for advertisements and the like.  Companies currently using CSI’s likeness in their advertisements are General Motors Racing, MATCO TOOLS, Borg Warner, Mobil 1 and MSD. (MSD attached)

Research & Development – CSI works with all of their partners to build the best possible products to deliver to consumers.  CSI was instrumental in the development of Borg Warner’s S400SX Turbo that is now available for retail to the public.

Press Release and Media Kits – CSI produces pre and post press releases for every event they attend.  The press releases are also sent to the local media prior to every event to promote the team, its sponsors and the event.  CSI also distributes media kits for distribution in the media room at every race they attend and directly to the schools they are visiting. 

Business to Business – CSI has many partners that are open to doing business with the team’s other partners.  MATCO TOOLS is open carrying new products through their 1500 dealer network.  MATCO TOOLS has also worked with CSI and GM to produce a sweepstakes to grow its database of “potential customers for life” with their VoTech customers.  They will be repeating a version of the sweepstakes for 2009.  CSI can incorporate any of its existing partners in this sweepstake or develop another promotion on their behalf.